How to Tell a Great Story

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We tell stories to our coworkers and peers all the time — to persuade someone to support our project, to explain to an employee how he might improve, or to inspire a team that is facing challenges. It’s an essential skill, but what makes a compelling story in a business context? And how can you improve your ability to tell stories that persuade?

How to Tell a Great Story – Carolyn O’Hara – Harvard Business Review.

 

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