Contextual Intelligence

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Whether as managers or as academics, we study business to extract learning, formalize it, and apply it to puzzles we wish to solve.

Context matters. There is nothing wrong with the analytic tools we have at our disposal, but their application requires careful thought. It requires contextual intelligence: the ability to understand the limits of our knowledge and to adapt that knowledge to an environment different from the one in which it was developed.

Contextual Intelligence

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